What I learned from camp.…I just spent the last two days at Victoria’s 4th Annual Social Media Camp, one of the biggest gatherings of social media enthusiasts across Canada. I had the opportunity to learn more about what to do with my blog and how to promote it; how to treat my twitter followers; how to make pretty infographics and a wealth of other tidbits. (I also got to meet fitness guru Tommy Europe pictured with me here).
Here are my top five learnings:
- Blogs: work with bloggers who write on the same topic as you and tie your blog with their blog. Work together to build your brand and build a relationship with that person. (Tom Gierasimczuk @gierasimczuk)
- Twitter: when you have a new follower, don’t just say “oh wow isn’t this great!”. Go the extra mile and follow back and ask a question, start the conversation, get to know who they are. I saw this happen time and again during the conference from some of the top Twitter engagers such as Tyrell Mara @tyrellmara
- Infographics (my fav session – Mark Smicklas @intersection1): people only read 20% of a webpage. Infographics give slivers of information and are very shareable. Check out Piktochart for some easy templates. His session was the most practical for me. Watch for my first infographic coming soon 🙂
- Youtube: still dominates amongst video sharing tools. Use it to promote your blog! Make a short 30 second promo and then link your website at the bottom (Hamza Khan @hamzak). Also learned Viddy is not hot and that Vine has great potential, I was disappointed. The looping feature of Vine is very annoying to me, Viddy offers a little more to see. However, I had to try it and here’s my first Vine video: Watch my flip book over and over and over again.
- Facebook: 751 million mobile users, 189 active mobile users with Facebook. Mobile component is huge. Be sure to address this need when developing contests, apps or graphics for your Facebook page.
Anyone else out there have more learnings to share? Let me know in the comment section below, would love to hear your tips and learnings from Victoria’s Social Media Camp 2013 #smcamp.
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